Technology

BETBY has rolled out “Watch & Bet”, a new engagement tool that integrates live streaming and betting into a single interactive interface, allowing players to place wagers without losing sight of live sporting events. The post BETBY launches ‘Watch & Bet’ for seamless live sports engagement first ap…

Sportsbook solution supplier DATA.BET has expanded its virtual sports offering with 24/7 bot-vs-bot football matches for Latin American markets. The content was developed for the European market before being adapted for a Latin American client and rolled out across DATA.BET’s wider partner network.…

The upcoming Tech Race Summit 2026 has bolstered its partner lineup with industry heavyweights Stake, Servers.com by Nexcess, and Pragmatic Play. Taking place on 10 September in Warsaw, the event brings together more than 40 speakers and technical leaders from both the iGaming sector and major tech…

In this analysis, Timeless Tech explores how operators can move beyond feature-heavy gamification strategies by using smarter orchestration, segmentation and timing to drive more sustainable player engagement. The global iGaming conversation in 2026 is becoming more selective. Industry analysis is…

Cyprus gaming tech firm GR8_TECH is as confident as ever in its payment processing abilities, particularly of its cryptocurrency platform. The company has been involved in the crypto scene for a number of years, and sees particular opportunities in the burgeoning crypto betting industry. To test th…

Internet Vikings, a hosting provider for the European and North American iGaming and online sports betting industry, has announced the appointment of Nicklas Insulander as its new Chief Operating Officer (COO). The post Internet Vikings bolsters leadership team with Nicklas Insulander as COO first…

DATA.BET has expanded its virtual content offering with 24/7 bot-versus-bot matches, adapting a product originally developed for Europe to meet a Latin American client’s specific request before extending it across its wider partner network. The post DATA.BET enhances LatAm portfolio with bot-vs-bot…

What is programmatic advertising? Programmatic advertising is the buying and selling of ad space automatically through software, without a human salesperson negotiating every deal. You set a budget, pick your targeting (country, device, browser, interests, etc.), and a demand-side platform (DSP) bi…

The Super Wheel mechanic, first introduced in 4 Pots Riches: Super Wheel in June 2026, now extends into… The post Playson adds Super Wheel mechanic to 4 Supercharged Clovers series appeared first on European Gaming Industry News.

Affiliate marketing has long been one of iGaming’s most effective acquisition channels, but the industry’s priorities have evolved. However, rising acquisition costs, expanding regulation and rapid technological development are forcing operators to rethink how affiliate programmes are managed. At t…

Gaming equipment supplier Weike Gaming Technology (S) Pte Ltd says its “Long Hua Fu Gui Progressive Link” slot product has gone live at Play Park Casino in Mandaue City, Cebu, in the Philippines. The installation features the progressive link’s two base games, “Ma Shang Ying” and “Jie Jie Ying”, ac…

Casino technology firm LT Game Ltd is launching soon “HyTable” (pictured), an electronic multi-game configuration that features either virtual-play or live-dealer casino games. HyTable will offer baccarat and blackjack options for its launch phase. The product could go live on casino floors before…

Cantor Fitzgerald & Co. has launched institutional trading for prediction markets, giving institutional clients access to block trading in event contracts on Kalshi, the leading U.S. Commodity Futures Trading Commission-regulated exchange. The investment bank will act as an introducing broker, arra…

iGaming brands want scale. Not another affiliate deal, scale. Reacheffect, a performance marketing company working across gambling and betting verticals, says demand for scalable digital advertising is climbing fast. Operators want awareness. They want to test new markets. They want to grow globall…

In this article, iGaming aggregator Infingame and 3 Oaks Gaming, an iGaming distributor, reveal how regional player behaviour is reshaping aggregation strategy, and how regionalisation has become a defining factor in modern game distribution. One of the biggest misconceptions in iGaming expansion i…

EGT Digital will present its full technology stack at SiGMA North America, running September 1-3. Visitors will be able to discover the company's latest innovations at stand 91P, with each product able to run independently or function together within one system. EGT Digital will present its latest…

Awager, an Aristocrat iGaming technology company, has partnered with BetMGM to launch its live-streamed slots offering on BetMGM and Borgata Online in New Jersey. The offering allows players to remotely access physical slot machines through a live-streaming platform, combining online play with the…

SBC Summit will add a dedicated Marketing & CX track to its 2026 agenda, bringing together marketing, data and technology specialists to examine how betting and gaming brands can improve customer engagement and build more effective campaigns. The track, scheduled for Oct. 1 at the Feira Internacion…