Betsson Prepares to Launch Playtech-Powered iPoker in France

Betsson has just become the ninth gaming company to secure approval for online poker in France. Officials called this a major development for the company and promised players that exciting experiences await. Betsson Becomes the Ninth Company Allowed to Offer Online Poker As it turns out, Betsson has become the ninth operator to receive online poker authorization from L’Autorité nationale des jeux. Thanks to this, the company will be able to diversify its local business, allowing it to reach a more diverse community of gamers. The authorization also allows for international liquidity sharing, which means that French players will get to compete against an international community of opponents. Betsson will launch iPoker using Playtech’s established platform, allowing it to deliver instant quality to local players. The launch comes shortly after Betsson launched sports betting in the country. This means that customers in France will be able to enjoy both wagers on their favorite sports and online poker. Betsson Says the Launch Was Not Motivated by the Prospects of iGaming Gaming news outlet NEXT.io reached out to Betsson to inquire about the launch. When asked about whether the launch was motivated by France’s alleged consideration of an iGaming launch, Betsson said that this was not the case. Instead, the company insisted that its goal was to offer its cutting-edge iPoker offering, complementing its betting presence. Our decision is based on the French poker market as it stands today, rather than expectations of future regulatory change. Any extension of the regulated offering is a matter for French lawmakers, and we would not speculate on that process. Betsson statement In any case, Betsson vowed to continue to cooperate with the ANJ and develop its business in the country. Betsson partner Nadir Ounissi also spoke with NEXT.io, calling the launch of online poker an “important milestone” for Betsson’s French growth journey. He added that the Betsson team is looking forward to leveraging Playtech’s poker platform to offer players content, customer service, and responsible gaming tools of unparalleled quality.