With a ban on bets, the CBF estimates losses of R$420 million next season

The Brazilian Football Confederation (CBF) expects that the ban on online betting, also known as bets, will result in a R$420 million reduction in revenue in 2027. According to the entity, the financial impact is likely to increase in the coming years. Therefore, the estimate was disclosed by a CBF representative during the public hearing at the Federal Supreme Court (STF), which debated the effects of the provisional measure (MP) that banned online betting in Brazil. What was the impact of the MP on Brazilian football? According to the confederation, the suspension of activities occurred at a delicate time, when the CBF and the state federations were negotiating sponsorship agreements for the 2027–2030 cycle. Based on the information announced, 27 of the 40 teams in the top two divisions of the Brazilian men’s league have betting companies as their main sponsors. Taken together, these partnerships amount to around R$1 billion, which represents 35% of the total value clubs obtain from sponsorships. As a result, the CBF representative stated that the absence of bets creates a huge supply of available advertising and sponsorship space, which should reduce the amounts passed on to clubs and federations. For the Brazilian Football Confederation, the reduction in amounts could force teams to negotiate player transfers to offset losses. With more players on the market, negotiations may also see declines in the amounts involved. “The effect is cumulative, a negative snowball effect for the entire Brazilian football ecosystem. The entire ecosystem will lose value,” she said. In addition, the CBF stressed that the debate needs to consider both the protection of public health and the economic and sporting effects of the provisional measure. “The CBF believes and trusts that the three branches of government will be able to reach an appropriate, reasonable, proportionate solution to the issue, balancing the important public health concerns […] as well as legal certainty, economic development, and sporting development,” she said. O post With a ban on bets, the CBF estimates losses of R$420 million next season apareceu primeiro em iGaming Brazil.