OpenBet Sets Out to Acquire OmniLogic for an Undisclosed Sum

Gaming technology, content, and services leader OpenBet announced that it has reached an agreement to acquire OmniLogic, a sports betting tech provider. This move will enhance the latter company’s tech stack, cementing its position as the go-to provider for many lottery operators. OpenBet to Integrate OmniLogic Into Its Business According to the announcement, the acquisition of OmniLogic is expected to close later this year. Once it does, OpenBet will expand its presence across regulated lottery markets and add “established operator partnerships and specialist sportsbook expertise to its global business.” Among other things, the arrangement will cement OpenBet’s position as the leading provider of sports betting and platform solutions to members of the World Lottery Association (WLA). OpenBet clarified that OmniLogic boasts an experienced team that has been working alongside regulated lotteries, including WLA members, for more than 10 years. The platform [of OmniLogic] powers omnichannel betting operations across retail, online and mobile for major lottery and betting operators across EMEA, with capabilities spanning trading, risk management and back-office functionality. OpenBet statement The M&A deal will see OmniLogic’s Hungary-based team integrated into the wider OpenBet family, adding additional technical acumen to the company. OpenBet remained confident that the acquisition will reinforce its business, allowing it to continue serving as a trusted partner to many Tier 1 operators across the world. Company Leaders Were Pleased with the Deal Officials commented on the arrangement, expressing positivity about it. OpenBet president Nikos Konstakis emphasized that his company has become a leading provider thanks to creating a network of leading partners and said that the acquisition of OmniLogic is a “natural extension” of his team’s strategy. Konstakis explained that the acquisition will complement OpenBet’s existing capabilities, while strengthening its business. Lotteries remain the core focus of our growth strategy, and OmniLogic has built a strong reputation in this sector through long-standing customer partnerships and a deep understanding of their requirements. Bringing that expertise into OpenBet further strengthens our position in the global lottery market. Nikos Konstakis, president, OpenBet Konstakis concluded that his team is looking forward to welcoming the OmniLogic team to the OpenBet fold. Vicente Torrejón and Dávid Márk Gábor, OmniLogic’s co-founders, also released a statement on the matter. According to them, merging into OpenBet will allow them to further their goal of providing customers with reliable technology. The deal will furthermore allow OmniLogic’s team to build on its already strong foundation by capitalizing on OpenBet’s strong sportsbook capabilities. For our customers, it [the merger] brings the additional scale, capabilities and product portfolio of OpenBet, while maintaining the specialist knowledge and continuity they value today. For our team, it creates an exciting opportunity to become part of a global organization with a strong commitment to the lottery sector. Vicente Torrejón and Dávid Márk Gábor, co-founders, OmniLogic In other news, OpenBet quit the American Gaming Association (ASA) earlier this year.