Melbet Partners shares Jordan insights: A GEO for those who know how to play the long game
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In this article, Anastasiia Shcherbyna, Chief Marketing Officer at MelBet, examines Jordan’s potential as an emerging iGaming market and the importance of localization, patience, and tailored user journeys for affiliates entering the GEO. I think many people working in the industry have faced the s…
In this article, Anastasiia Shcherbyna, Chief Marketing Officer at MelBet, examines Jordan’s potential as an emerging iGaming market and the importance of localization, patience, and tailored user journeys for affiliates entering the GEO. I think many people working in the industry have faced the same situation: a team comes in asking for a new GEO to work with. At MelBet Partners & Affiliates,...