Danske Spil goes live on EveryMatrix platform

Danish state-owned company Danske Spil has launched its operations on EveryMatrix’s online casino platform. This launch marks the first time that Danske Licens Spil has changed its core platform technology since the regulation of the online gambling market in Denmark in 2012. Jonas Groes, co-CEO of EveryMatrix, said: This project has demonstrated our ability to adapt our technology to a demanding regulated market while maintaining the flexibility to support a highly customised operator environment. The result is a platform tailored to Danske Spil’s unique needs, and a partnership built on solving complex challenges together The deployment also includes EveryMatrix’s gamification and engagement tools, which the supplier says are designed to support operator acquisition and retention. Karsten Fogh Holanng, CEO of Danske Licens Spil, said: The new platform enables us to deliver an even more entertaining and responsible gaming experience for our customers. We have valued the close collaboration with the EveryMatrix team throughout the project and look forward to continuing it.