DraftKings becomes NHL on Prime's exclusive betting sponsor
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DraftKings has become the exclusive Sportsbook and Online Casino Integration sponsor of NHL on Prime under a new agreement with Prime Video. The deal covers Wednesday Night Hockey integrations for the 2026-27 NHL season and select Stanley Cup playoff coverage on the platform. Omnicom Agency support…
DraftKings has become the exclusive Sportsbook and Online Casino Integration sponsor of NHL on Prime under a new agreement with Prime Video. The deal covers Wednesday Night Hockey integrations for the 2026-27 NHL season and select Stanley Cup playoff coverage on the platform. Omnicom Agency supported the agreement. Under its terms, DraftKings holds exclusive branded integrations across pregame coverage,...